Top.Mail.Ru
Ignatov EfimIgnatov EfimИгнатов Ефим Urgent projects Timofeyev MaksimTimofeyev MaksimТимофеев Максим Urgent projects Lovygin VasilyLovygin VasilyЛовыгин Василий Urgent projects Khofizzoda SalmonKhofizzoda SalmonХофиззода Салмон Urgent projects Kachkin TikhonKachkin TikhonКачкин Тихон Urgent projects Savina EkaterinaSawina JekaterinaСавина Екатерина Urgent projects Belyansky KonstantinKonstantin BielańskiБелянский Константин Urgent projects Shamin MarkShamin MarkШамин Марк Urgent projects Mulyukova MargaritaMulyukova MargaritaМулюкова Маргарита Urgent projects Anastasia PalchikovaAnastazja PalczikowaПальчикова Анастасия Urgent projects Mikhail YudakovMichaił JudakowЮдаков Михаил Urgent projects Victoria GapanovichWiktoria GapanowiczГапанович Виктория Urgent projects Kuznetsova DianaKuzniecowa DianaКузнецова Диана Urgent projects Lenkina AnnaLenkina AnnaЛенкина Анна Urgent projects Shaygatarov ArseniySzajgatarow ArsenijШайгатаров Арсений Urgent projects Ignatov EfimIgnatov EfimИгнатов Ефим Urgent projects Timofeyev MaksimTimofeyev MaksimТимофеев Максим Urgent projects Lovygin VasilyLovygin VasilyЛовыгин Василий Urgent projects Khofizzoda SalmonKhofizzoda SalmonХофиззода Салмон Urgent projects Kachkin TikhonKachkin TikhonКачкин Тихон Urgent projects Savina EkaterinaSawina JekaterinaСавина Екатерина Urgent projects Belyansky KonstantinKonstantin BielańskiБелянский Константин Urgent projects Shamin MarkShamin MarkШамин Марк Urgent projects Mulyukova MargaritaMulyukova MargaritaМулюкова Маргарита Urgent projects Anastasia PalchikovaAnastazja PalczikowaПальчикова Анастасия Urgent projects Mikhail YudakovMichaił JudakowЮдаков Михаил Urgent projects Victoria GapanovichWiktoria GapanowiczГапанович Виктория Urgent projects Kuznetsova DianaKuzniecowa DianaКузнецова Диана Urgent projects Lenkina AnnaLenkina AnnaЛенкина Анна Urgent projects Shaygatarov ArseniySzajgatarow ArsenijШайгатаров Арсений Urgent projects
30.01.2026

How to Talk About Help So People Want to Help 💬

Talking about charity on social media is an art of balance. A common mistake is showing only pain, creating a sense of hopelessness. This does not attract but repels, making people defensive. It is much better to talk about the process of helping children, about small but important steps. For example, you can show how a simple regular donation turns into months of rehabilitation, not just a sum in an account. It is important to shift the focus from tragedy to the path to improvement. Instead of shocking statistics, it is better to share stories of overcoming, where the role of family support is visible. This creates not a sense of guilt, but a sense of involvement. Another misstep is pressure and urgency in every post. The world of help does not consist only of emergencies. When the feed is always just a cry for immediate fundraising, it is exhausting. People want to see both results and ordinary weekdays. Show how volunteers read books in a hospital corridor or how raised funds helped buy not just medicine, but the opportunity to spend a day outside the ward. This makes help tangible. Talk about different formats of participation. Someone helps a family by passing on things, someone shares professional skills, and someone just likes and makes a story visible to others. Informational support is also an important contribution. The presentation should be soft, like a conversation with a friend. You can compare it to how we recommend a good movie—we don't force to watch, but sincerely share what touched us. Avoid clichéd phrases and faceless reports. One shot with a live emotion is better than ten charts. Show how life changes, not just medical indicators. Tell how after a rehabilitation course a child tied their shoelaces for the first time or was able to go to the country house. Such everyday details speak louder than big words. A charitable organization does not exist in a vacuum, but in a world of people who are tired of negativity. Give them not a burden, but an opportunity to become part of something good. This is how a genuine desire to help and walk alongside for a long time is born.
Together we can save the lives of children who need help!
Share this program with friends on social media